11 November, 2015

THE DEFINITIVE GUIDE TO MOBILE MARKETING by Marketo

Since the introduction of the iPhone in 2007, smart phones, tablets, and mobile devices have permeated all aspects of our lives. These devices allow for communication, commerce, and interaction on a level never previously seen. This creates tremendous opportunities for marketers.

The rapid adoption of mobile has changed marketing forever. Consumers are now tied at the hip to their smartphones and tablets, and as a result, marketers can now engage with buyers in a very personalized, relevant, and always-connected way. Mobile has and will continue to create tremendous opportunities for persistent engagement.



This produced by Marketo guide explains:

• What is mobile marketing?
• How to create a mobile marketing strategy
• How to use SMS/MMS messaging
• The benefits of using responsive design
• Everything you need to know about apps
• How to measure and optimize your mobile strategy

Download THE DEFINITIVE GUIDE TO MOBILE MARKETING

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