The Best LinkedIn Marketing Guide 2016

The Sophisticated Marketers'Gude to LinkedIn - by LinkedIn Marketing Solutions Team

"This guide was written with you in mind, the sophisticated marketer. Everything you need to know about marketing on LinkedIn, written both strategically, and instructionally. It’s your one-stop shop to the vast opportunities that await—increase awareness, influence perception, generate high quality leads, and ultimately drive revenue with LinkedIn."

 


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The Best Guide to Online Paid Media for Dummies

The 2016 Inbound Marketer’s Guide to Paid Media by Kuno Creative

Paid content distribution is a bridge above the swelling sea of content that connects brands with target audiences to help the right information find the right people. But for paid content distribution to work, it must follow inbound philosophy.

These powerful distribution channels offer immense filtering capabilities to zero in on specific groups and individuals. Once campaigns launch, track and measure results to gain new insights on your target audience and which campaigns resonate best with them. Feed this information back into your content marketing strategy to refine content, better connect with audiences and maximize the efficacy of each campaign.

These are just a few of the many paid content distribution channels and platforms at your disposal. Deciding which to implement will depend entirely on where your target audiences spend their time and your specific marketing goals. Don’t limit yourself to a single paid content distribution channel. Extend your creativity to many and observe which channels work best for you and your audiences.

Download The 2016 Inbound Marketer’s Guide to Paid Media 

The Ultimate Guide to Content Marketing and Influencer Strategy by Traackr

or How to Build Relationships and Create Content That Drive Business Impact 

"Influencer marketing and content marketing can't exist without each other. Without influence, content you produce stays stealth and won’t have impact.

This guide shows you how these two digital marketing practices fit together. It cover how to harness your influencer strategy to inform your content marketing so you’ll know which topics and convfit  ersations have the greatest impact on your objectives."

Download "The Ultimate Guide to Content Marketing & Influencer Strategy"


This eBook is written by Traackr - influencer marketing platform

Read also: "THE MANY FACES OF INFLUENCE" - Traackr’s tips for understanding influencer types and knowing the best ways to engage them.